EVEN ONE FATALITY IS TOO MANY. HELP US REACH ZERO DEATHS.

In 2022, 193 pedestrians were killed in crashes with vehicles in New Jersey — that’s more than one fatality every two days.

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Working To Make Our Streets Safer

Street Smart NJ is a public education campaign coordinated by the North Jersey Transportation Planning Authority that aims to raise awareness of pedestrian and motorist laws and change the behaviors that lead to pedestrian and cyclist crashes and fatalities.

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How Can You Partner With Us?

I Want To Learn More About Pedestrian safety

Street Smart NJ is a public awareness and behavioral change pedestrian safety campaign. More than 200 communities have participated in Street Smart NJ.

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I'm Working on a Local Campaign

Check out our Resources section and scroll through the different types to find the appropriate available downloadable art and other resource files.

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I want to Start a Campaign

Launching a Street Smart NJ campaign takes planning and collaboration. While campaigns are typically four to six weeks long, the planning often begins months in advance.

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News & Upcoming Events

News

Monday, November 4, 2024

Oradell Kicks Off Months Long Safety Campaign

The campaign kicked off with a news conference October 30 at Grant Avenue and Country Club Drive. Speakers included Oradell Councilman Michael Staff, who serves as Police Commissioner, Bergen County Commissioner Tracy Zur, Oradell Public School Superintendent Megan Bozios, Sain Joseph School Principal Kassie Pierinelli, and Michael Johnson, EZ Ride Manager of Bike & Pedestrian Programs.
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Monday, October 28, 2024

Avoid Drowsy Driving When Daylight Saving Time Ends

The end of Daylight Saving Time on Sunday means the start of a darker commute on your way home.
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Tuesday, October 22, 2024

Hamilton Launches Street Smart Campaign

Hamilton Township in Mercer County is the latest town to kick off a Street Smart campaign.
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events

Nov 23 - Dec 1

Thanksgiving Click It or Ticket Campaign

This Thanksgiving holiday, local law enforcement is teaming up with the U.S. Department of Transportation’s National Highway Traffic Safety Administration (NHTSA) on a high-visibility Click It or Ticket seat belt awareness campaign.
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Dec 2 - Dec 6

Older Driver Safety Awareness Week

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Bringing Awareness To Pedestrians & Motorists In NJ

Partnering With Street Smart NJ

If you’re interested in implementing the Street Smart NJ campaign in your area, please contact Will Yarzab at [email protected].