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Working To Make Our Streets Safer

Street Smart NJ is a public education campaign coordinated by the North Jersey Transportation Planning Authority that aims to raise awareness of pedestrian and motorist laws and change the behaviors that lead to pedestrian and cyclist crashes and fatalities.

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Bringing Awareness To Pedestrians and Motorists across NJ


Where We Work


Click on your respective county to explore the municipalities and organizations that have participated in Street Smart NJ


Latest Updates

Back to School Safety Tips

Students across New Jersey are returning to school this week, which means everyone needs to take extra care when driving…

Posted September 3, 2019Blog

New Brunswick Launches Pedestrian Safety Campaign

The City of New Brunswick is the latest community to launch a Street Smart NJ campaign. The initiative coincides with…

Posted August 29, 2019News

Street Smart NJ Campaigns Making Roads Safer

The Street Smart NJ program is making a difference by getting people to think about safety and change their risky behaviors when driving and walking, according to a new analysis of the program. Street Smart NJ combines public education — through in-person outreach, informational materials, social media and media coverage — with targeted enforcement to encourage people to change their behaviors that contribute to crashes.

Posted August 16, 2019Blog


All Posts

Sep 9

Madison Pedestrian Safety Campaign

The Borough of Madison has launched a Street Smart Campaign that will run through the month of September 2019. Street…

Sep 23

Linden Campaign Kickoff

The City of Linden will kick off its Street Smart NJ campaign with a news conference on Monday, September 23…

Oct 2

National Walk to School Day

National Walk to School Day is October 2, 2019. The annual event encourages towns to come together and promote health and…


All Events

Partnering With Street Smart NJ

If you’re interested in implementing the Street Smart NJ campaign in your area, fill out the form below and an NJTPA official will reach out to help you get started.

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