EVEN ONE FATALITY IS TOO MANY. HELP US REACH ZERO DEATHS.

In 2021, 218 pedestrians were killed in crashes with vehicles in New Jersey — that’s more than one fatality every two days.

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Working To Make Our Streets Safer

Street Smart NJ is a public education campaign coordinated by the North Jersey Transportation Planning Authority that aims to raise awareness of pedestrian and motorist laws and change the behaviors that lead to pedestrian and cyclist crashes and fatalities.

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How Can You Partner With Us?

I Want To Learn More About Pedestrian safety

Street Smart NJ is a public awareness and behavioral change pedestrian safety campaign. More than 200 communities have participated in Street Smart NJ.

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I'm Working on a Local Campaign

Check out our Resources section and scroll through the different types to find the appropriate available downloadable art and other resource files.

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I want to Start a Campaign

Launching a Street Smart NJ campaign takes planning and collaboration. While campaigns are typically four to six weeks long, the planning often begins months in advance.

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News & Upcoming Events

News

Monday, October 3, 2022

Put the Brakes on Fatalities Day 2022

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Wednesday, September 28, 2022

National Pedestrian Safety Month 2022

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Thursday, September 8, 2022

Highland Park Kicks Off Pedestrian Safety Campaign

The Highland Park Police Department, in conjunction with Keep Middlesex Moving and the Borough's Safe Walking and Cycling Committee, kicked off a Street Smart NJ pedestrian safety campaign September 8
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events

Oct 16 - Oct 22

National Teen Driver Safety Week

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Oct 17 - Oct 21

National School Bus Safety Week

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Bringing Awareness To Pedestrians & Motorists In NJ

Partnering With Street Smart NJ

If you’re interested in implementing the Street Smart NJ campaign in your area, fill out the form below and an NJTPA official will reach out to help you get started.