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EVEN ONE FATALITY IS TOO MANY. HELP US REACH ZERO DEATHS.
In 2021, 222 pedestrians were killed in crashes with vehicles in New Jersey — that’s more than one fatality every two days.
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Street Smart NJ is a public education campaign coordinated by the North Jersey Transportation Planning Authority that aims to raise awareness of pedestrian and motorist laws and change the behaviors that lead to pedestrian and cyclist crashes and fatalities.
Street Smart NJ is a public awareness and behavioral change pedestrian safety campaign. More than 200 communities have participated in Street Smart NJ.
Check out our Resources section and scroll through the different types to find the appropriate available downloadable art and other resource files.
Launching a Street Smart NJ campaign takes planning and collaboration. While campaigns are typically four to six weeks long, the planning often begins months in advance.
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